Suffolk: Unearthed is a premium quality-of-life magazine that captures the essence of Suffolk, VA—its history, culture, and evolving community. Available in both print and digital formats, the magazine uncovers the untold stories of the people, places, and businesses that shape the city.

Rooted in Suffolk’s agricultural heritage—where the scent of freshly turned earth signals new beginnings—Suffolk: Unearthed digs deeper into what makes this city unique. From local entrepreneurs and historic landmarks to emerging trends and hidden gems, each issue offers readers an insider’s look at the heart and soul of Suffolk.

Print and Digital: A Seamless Experience

While the print edition delivers a beautifully designed, high-quality reading experience perfect for coffee tables, offices, and local businesses, the digital platform expands the magazine’s reach and engagement in new ways.

• Extended Content: Online-exclusive features, behind-the-scenes interviews, and video storytelling that go beyond the printed pages.

• Interactive Experience: Engaging multimedia content, including photo galleries, interactive maps, and links to local businesses and events.

• Real-Time Updates: Timely articles, community announcements, and event coverage in between print issues.

• Social and Shareable: Readers can easily share stories on social media, increasing exposure for featured businesses and topics.

• Advertiser Benefits: Digital ads with clickable links, additional exposure through social media promotions, and opportunities for sponsored content.

Together, the print and online versions of Suffolk: Unearthed offer a dynamic, multi-platform experience, ensuring that readers stay connected to the stories that matter—wherever and however they choose to engage.

Who Reads Suffolk: Unearthed?

Suffolk: Unearthed connects with a diverse and engaged audience that values community, culture, and local experiences. Our readers are active participants in Suffolk’s growth, from long-time residents and business owners to young professionals and newcomers eager to explore what makes the city unique.

Demographics

• Adults aged 30 to 65, with a strong representation of families, professionals, and retirees

• Educated and community-focused individuals who appreciate local stories, history, and culture

• Homeowners and property investors who take pride in their surroundings and seek inspiration for home, lifestyle, and leisure

Interests

• Local businesses, dining, and shopping

• Outdoor recreation, waterfront living, and agritourism

• Arts, entertainment, and Suffolk’s rich historical heritage

• Home improvement, gardening, and sustainable living

• Community events, networking, and civic engagement

Income Level and Lifestyle

• Middle to upper-middle income households

• Business owners, executives, and professionals with disposable income for dining, shopping, and entertainment

• Families and retirees looking for ways to enrich their quality of life through local experiences

• Visitors and newcomers eager to discover Suffolk’s charm, whether relocating or exploring tourism opportunities

Suffolk: Unearthed readers are deeply connected to their community and appreciate brands, businesses, and services that share their values. They are looking for unique experiences, quality products, and meaningful connections—making them the perfect audience for advertisers who want to reach an engaged and loyal customer base.

Distribution and Reach

Suffolk: Unearthed is strategically distributed to ensure maximum visibility among residents, businesses, and visitors who are invested in Suffolk’s vibrant community. By combining high-quality print circulation with a dynamic digital presence, the magazine reaches an engaged and growing audience.

Print Distribution

• Published annually, providing a fresh and in-depth look at Suffolk’s people, businesses, and lifestyle each season

• Available at key high-traffic locations including local businesses, coffee shops, boutiques, restaurants, visitor centers, and professional offices

• Direct placement in select waiting areas such as medical offices, salons, and hospitality venues, ensuring extended readership

• Special distribution at community events, business expos, and tourism hubs to attract both locals and visitors

Digital Reach

• The full magazine is available online, accessible from desktops, tablets, and mobile devices

• Online-exclusive content, extended articles, and video features drive additional engagement beyond the print edition

• Digital ads and sponsored content opportunities provide advertisers with additional exposure to a broader audience

Circulation Numbers

• Initial print circulation targets a reach of 3,000 copies per issue, with plans for growth based on demand

• Digital readership expands beyond Suffolk, reaching regional and even national audiences through online platforms and social media engagement

With its strategic placement and strong community ties, Suffolk: Unearthed ensures that advertisers gain meaningful exposure to an audience that values local stories, businesses, and experiences.

Publication Frequency

A new print issue of Suffolk: Unearthed is released every September, offering a beautifully curated collection of stories, insights, and features that highlight the people, businesses, and culture shaping Suffolk. Each annual edition serves as a timeless resource, designed to be read, shared, and revisited throughout the year.

The digital platform, however, is continuously updated with fresh content, ensuring readers stay connected to Suffolk’s latest developments, events, and untold stories. Online updates include exclusive interviews, expanded articles, video features, and real-time community news, making Suffolk: Unearthed an ever-evolving source of information and inspiration.

This combination of an annual print edition and an active digital presence ensures that our audience remains engaged year-round, giving advertisers long-lasting exposure and ongoing opportunities to connect with readers.

Advertising Benefits

Why Advertise With Us?

Suffolk: Unearthed offers businesses a unique opportunity to connect with an engaged and loyal audience that values quality, community, and local experiences. Advertising in our magazine places your brand directly in front of Suffolk residents, business owners, and visitors who are actively looking for products, services, and experiences that enhance their lifestyle.

With both a premium print edition and a continuously updated digital platform, advertisers benefit from long-lasting brand exposure, high readership engagement, and local credibility. Your message won’t get lost in the clutter of traditional advertising but will instead be featured in a trusted, high-quality publication designed to be read, shared, and revisited throughout the year.

Audience Engagement

• High Readership Retention: Unlike traditional print ads that may be discarded quickly, Suffolk: Unearthed is a collectible publication that readers keep, reference, and share long after its release.

• Extended Shelf Life: With an annual print edition, your ad remains visible for an entire year, ensuring continued exposure.

• Digital Amplification: Our online presence extends your reach beyond the printed page, with content shared through our website, email marketing, and social media.

• Engaged Readership: Our audience actively seeks meaningful content, spending more time reading and interacting with articles, making them more receptive to advertisements.

Competitive Advantage

• Targeted Local Reach: Unlike mass-market publications, Suffolk: Unearthed focuses exclusively on Suffolk’s unique community, making it an ideal platform for businesses looking to connect with a highly relevant audience.

• Premium Print and Digital Experience: High-quality design, compelling storytelling, and engaging digital features set us apart from other local advertising options\

• Multi-Platform Exposure: Advertisers gain visibility across print, digital, and social media, maximizing brand awareness and customer engagement.

• Affordable and Impactful: With competitive advertising rates, long-term exposure, and a niche audience that values local businesses, Suffolk: Unearthed offers exceptional return on investment.

By advertising with Suffolk: Unearthed, your business becomes part of a movement to celebrate and support the people, stories, and businesses that make Suffolk unique.

Ad Specs & Pricing

We offer a range of advertising options to suit businesses of all sizes and budgets, ensuring your message gets the right level of visibility.

Advertisers who purchase a print ad are automatically included in the online portion of the magazine. Your logo and clickable link will be featured on our website, giving you continuous digital exposure at no additional cost.

Discount & Incentive Strategies

• Early-Bird Discounts: Save when you commit before June.

• Package Deals: Bundle multiple ads for greater savings.

• Design Assistance: Need help with ad creation? Add a design package for just $275.

With all print advertisers automatically included in the online listing, you get dual-platform exposure for one price. Combine premium print placements with continuous online visibility to maximize your marketing impact.

Deadlines & Process

To ensure your ad is included in the upcoming issue of Suffolk: Unearthed, here are the key deadlines and process steps.

Ad Reservation Deadline — Commit by July 31, 2025 to secure your preferred ad placement. Early reservations are encouraged, especially for premier spots, to ensure maximum visibility.

Artwork Submission Deadline — Final artwork is due by August 15. This allows us to ensure everything is in perfect order for printing and online inclusion.

Publication Date — The issue will hit readers’ hands in September, with both print and online formats available. Your ad will be seen by our engaged audience in both formats, amplifying your brand exposure.

Submission Guidelines

• File Formats: PDF, TIFF, JPEG, or EPS (preferred for high-quality print resolution).

• Resolution: 300 DPI for print, 72 DPI for online images.

• Design Requirements: Ads should include all necessary logos, images, and text. If you need design assistance, we offer a design package for just $275. Please ensure all files are properly sized for the chosen ad placement.

Our team is here to assist with any questions during the process. Once your ad is submitted, we’ll handle the rest to ensure it looks perfect both in print and online.

FAQs

Suffolk, Virginia, is a charming city located in the Hampton Roads region of southeastern Virginia. Known for its deep agricultural roots and rich history, Suffolk offers a unique blend of small-town warmth and growing urban development.  

Key Stats:

• Population: Approximately 97,000 (2023 estimate), making it one of the largest cities in Virginia by land area.  

• Geography: Spanning 430 square miles, Suffolk is known for its scenic landscapes, including rivers, forests, and farmland.  

• Economy: Suffolk’s economy is diverse, with strengths in agriculture (particularly peanuts), manufacturing, logistics, and military contracting.  

Attractions:

• Riddick’s Folly: A historic home and museum offering a glimpse into 19th-century life in Suffolk, featuring exhibitions on the city’s past and the history of its people.

• Suffolk Seaboard Station Railroad Museum: Showcasing the city’s rich railroad history, this museum offers insight into the city’s role in transportation.

• Great Dismal Swamp National Wildlife Refuge: A unique natural area offering hiking, birdwatching, and boating experiences.

• Suffolk’s Historic Downtown: A mix of beautiful old architecture, local shops, and eateries that celebrate the city’s Southern charm.

Economic Development:

• Suffolk has seen significant growth in recent years, driven by its proximity to the Norfolk-Portsmouth area and access to major highways.  

• The city is home to a number of large companies, including those in the distribution, logistics, and advanced manufacturing sectors.  

• A major economic driver is its proximity to the Port of Virginia, one of the largest and busiest ports on the East Coast.  

Living in Suffolk:

• Affordable Housing: Suffolk is known for its affordable cost of living, particularly when compared to nearby cities like Norfolk and Virginia Beach.  

• Outdoor Lifestyle: The city’s abundant parks, trails, and rivers make it a great choice for those who enjoy outdoor activities.  

• Education: Suffolk has a number of public schools and is close to several higher education institutions in the Hampton Roads area.  

• Community and Family Life: The city offers a friendly, family-oriented environment with a strong sense of community and regular local events and festivals.  

Suffolk provides an ideal mix of rural tranquility and suburban convenience, making it an appealing place for both businesses and residents. Whether you’re drawn to the area’s agricultural history, natural beauty, or economic growth opportunities, Suffolk offers something for everyone.